C7Z - Close Lane for F1 Team Launch Event

Resolutions - C7 C7Z

COMMISSION MEMORANDUM

RECOMMENDATION

The City administration recommends adopting the resolution.

BACKGROUND/HISTORY

On July 13 th , 2016, the Mayor and City Commission, via Resolution 2016-29506, adopted a policy that all future special events requiring lane closures along major thoroughfares in the City obtain prior City Commission approval.

In early March 2025, the Administration was approached by brand representatives and event producers requesting permission for a single southbound lane closure on Washington Avenue directly in front of Queen Miami Beach, located at 550 Washington Avenue, to properly and safely stage a special event for Cadillac x F1 at the front and entrance of the venue. A second southbound lane will remain open to traffic.

ANALYSIS

The over-century-old American automobile manufacturer Cadillac has selected Miami Beach as the location to unveil the newest American F1 team, the Cadillac Formula 1 Team, which will join the existing ten (10) current teams starting in 2026.

Cadillac plans to display this partnership with General Motors (GM) and TWG Motorsports through a private event on Saturday, May 3rd, at Queen Miami Beach. The special event will include displaying vintage Cadillac vehicles in front of Queen Miami Beach on Washington Avenue and a private event titled “Cadillac Club” inside Queen Miami Beach. This private event expects to bring international guests, including celebrities, CEOs, influencers, and locals, who will gather to learn more about the Cadillac Formula 1 brand.

Event Details

Event Date: Saturday, May 3, 2025 Time: 6pm to 11pm Load-In: Saturday, May 3, 2025, at 12:01 am Load-Out: Sunday, May 4, 2025, at 4:01am The activation will feature the display of 6 Cadillacs (5 vintage and 1 Electric Vehicle) as well as a 'step-and repeat' picture opportunity outside of Queen Miami Beach. A minimum of 5 ft of

sidewalk would remain open/unobstructed for regular pedestrian traffic. There will be no 'revving' of engines, the cars are only there for display and photo opportunities.

Proposed Single Lane Closure The event organizers have requested the closure of the westernmost, Southbound Washington Avenue lane as well as use (rental) of the parking lane/adjacent parking spaces.

On April 10, 2025, as part of the Special Event permit vetting process, the proposed event activation via Special Event permit (SPE0325-1986), was reviewed at the monthly Special Event Internal Review meeting. City Services reviewed the proposed activation and Maintenance of Traffic plan (MOT), attached, and provided input. In addition, the Special Event permit will be reviewed at the publicly noticed monthly Special Event Community Review meeting on April 17, 2025.

Traffic Mitigation Efforts To minimize the traffic impact of one Southbound lane closure on Washington Avenue from 5 th to 6 th Street, the Transportation, Parking and Police departments will be overseeing the following measures:

• •

Valet services will be relocated from Washington Avenue to 6 th Street Rideshare service geofencing will be redirected to areas adjacent from Queen Miami Beach Miami Beach Police Off-Duty officers will be managing traffic on Washington Avenue as required by the Special Event permitting process pertaining to street closures.

• •

Business and Stakeholder Input As part of the Special Event permitting process, the event organizers are required to provide signature signoffs from the impacted adjacent hotel and business properties. In addition, the event organizers have received support from the Washington Avenue Business Improvement District.

The proposed lane closure on Washington Avenue is scheduled to reopen no later than 4:01am on Sunday, May 4 th , 2025.

FISCAL IMPACT STATEMENT

N/A

Does this Ordinance require a Business Impact Estimate? (FOR ORDINANCES ONLY)

If applicable, the Business Impact Estimate (BIE) was published on: See BIE at: https://www.miamibeachfl.gov/city-hall/city-clerk/meeting-notices/

FINANCIAL INFORMATION

N/A

CONCLUSION

The Administration recommends the approval of the proposed Southbound single lane closure of Washington Avenue between 5 th and 6 th Streets to properly and safely stage a permitted Special Event, Cadillac Club at Queen Miami Beach.

Applicable Area

South Beach

Was this Agenda Item initially requested by a lobbyist which, as defined in Code Sec. 2-481, includes a principal engaged in lobbying? No

If so, specify the name of lobbyist(s) and principal(s):

Department

Tourism and Culture

Sponsor(s)

Commissioner Alex Fernandez Commissioner Joseph Magazine

Co-sponsor(s)

Condensed Title

Accept Rec/Approve Single Lane Closure of One Block of Washington Ave During Formula 1 Race Weekend. AF/JM

Previous Action (For City Clerk Use Only)