C7AA - 2026 Art Deco Weekend

Resolutions - C7 AA

C7 AA A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, APPROVING SPONSORSHIP FUNDING FOR THE 2026 ART DECO WEEKEND SPECIAL EVENT (THE “EVENT”), TO BE HELD FROM JANUARY 9, 2026 THROUGH JANUARY 11, 2026 ON OCEAN DRIVE BETWEEN 6TH AND 14TH STREETS, INCLUDING: (I) A CITY CONTRIBUTION FOR EVENT RELATED PUBLIC SERVICES IN AN AMOUNT NOT TO EXCEED $150,000, WITH ANY REMAINING BALANCE TO BE AVAILABLE FOR THE REIMBURSEMENT OF PRODUCTION EXPENSES IN CONNECTION WITH THE EVENT, AND (II) A WAIVER OF ALL SPECIAL EVENT FEES RELATED TO THE EVENT, IN AN AMOUNT NOT TO EXCEED $85,000; AND FURTHER, AUTHORIZING THE CITY MANAGER AND CITY CLERK TO EXECUTE A SPONSORSHIP AGREEMENT WITH THE MIAMI DESIGN PRESERVATION LEAGUE, INC. Applicable Area:

COMMISSION MEMORANDUM

RECOMMENDATION

The Administration recommends adopting the resolution to authorize the City Manager and City Clerk to execute a sponsorship agreement with the Miami Design Preservation League, Inc. in the amount not to exceed $150,000 for the 2026 Art Deco Weekend event.

BACKGROUND/HISTORY

The City of Miami Beach began sponsoring the Miami Design Preservation League’s (“MDPL”) Art Deco Weekend event, beginning in Fiscal Year 2018.

On October 18, 2017, the Mayor and City Commission adopted Resolution No. 2017-29893 to fund the 2018 event in the amount of $100,000.

On October 17, 2018, the Mayor and City Commission adopted Resolution No. 2018-30512 to fund the 2019 event.

On October 16, 2019, the Mayor and City Commission adopted Resolution No. 2019-31004 to fund the 2020 event.

Due to the COVID-19 pandemic, no event was held in Fiscal Year 2021. On October 13, 2021, the Mayor and City Commission adopted Resolution No. 2021-31872, resuming sponsorships of the event, by approving $100,000 to fund the 2022 event.

As part of the City’s ongoing support for established cultural events, the City increased its sponsorship to $150,000 beginning in Fiscal Year 2023, as approved by Resolution No. 2022- 32334 on October 26, 2022. This enhanced funding level was reaffirmed through Resolution No. 2023-32850 on October 18, 2023, for the 2024 event.

On September 25, 2024, the Mayor and City Commission adopted Resolution 2024-33294 which included sponsorship funding for the 2025 Art Deco Weekend event in an amount not to exceed $150,000 ("City's Contribution").

The 2025 sponsorship agreement waived all special event fees related to the event, which included the application and permit fees, vehicle beach access pass fees, square footage fees, Lummus Park user fees, and provided funding in an amount not to exceed $150,000, to be paid directly by the City Administration to the City of Miami Beach for Police off-duty fees, Fire off-duty fees, Parking meter fees, and other City service costs associated with the Event, including the Event’s marketing needs. The agreement required MDPL to provide a final report including, but not limited to, marketing and media efforts, audience attendance and demographics, and details of public benefit.

For the 2026 event, the MDPL sponsorship request from the City remains unchanged from the previous two (2) years at $150,000, which includes a waiver of special event fees.

On September 30, 2025, the Mayor and City Commission adopted the FY 2026 budget that included the requested funding for the 2026 Event series in the Resort Tax Fund.

ANALYSIS

The 2026 Art Deco Weekend event is presented by the Miami Design Preservation League (MDPL), in partnership with the City of Miami Beach. The event is scheduled to take place primarily on Ocean Drive between 6th and 14th Streets on Miami Beach, from Friday, January 9 through Sunday, January 11, 2026. For 2026, the Event shifted their dates to a weekend earlier due to the College Football Championship (CFP) occurring the following weekend on January 16- 18, 2026.

The 2026 Programming Includes:

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Educational Lectures Guided Walking Tours Jazz Age Stage and Live Music Artisan Market Classic Car Show and Parade Community Organization Led Events and Tents Curated Food Plaza Dancing Lessons and Competitions Deco Kids Zone Pet Related Events Ribbon Cutting with City and Elected Officials

Art Deco Weekend has been the premier celebration of Miami Beach’s unique architectural heritage for over four decades, attracting hundreds of thousands of visitors annually. While the event continues to flourish in cultural programming, performances, and lectures, recent years have shown that food and beverage offerings have not reflected the caliber of Ocean Drive’s renowned dining scene.

For 2026, the Ocean Drive Association (ODA), in collaboration with MDPL, is proud to present a new and revitalized dining program, Art Deco Taste of Ocean Drive, for the annual Art Deco Weekend.

ODA’s proposed An Art Deco Taste of Ocean Drive is expected to elevate the festival experience, enhance the brand of the destination, and provide both locals and visitors with a true taste of Miami Beach’s most iconic street. This event has the potential to become a landmark annual collaboration between MDPL, Ocean Drive, and the City of Miami Beach, anchoring Art Deco Weekend with a culinary experience that is as memorable as its architecture and entertainment.

An Art Deco Taste of Ocean Drive

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Participating restaurants along Ocean Drive will have the opportunity to expand into the street for the festival weekend, as is already done annually for New Year’s Eve with the same footprint, with highlighted points below:

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Will offer a prix-fixe Taste of Ocean Drive menu featuring 1–3 items at $35 for lunch and $45/$60 for dinner, mirroring The Miami Spice program. Will provide options for packaged to-go meals for guests enjoying Art Deco Weekend performances, lectures, and activations by optionally, activating a fast- food cart for affordable grab-and-go dining. Operate a Taste of Ocean Drive branded bar, serving a pre-set menu of alcoholic beverages with standardized pricing and sizes, and featuring a signature cocktail sponsored by a liquor partner.

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Just over 30 Ocean Drive restaurants are currently participating in New Year’s Eve programming, and the expectation is to achieve full participation for Art Deco Weekend 2026 as well.

Additionally, to fully immerse guests in the spirit of the weekend, participants will be encouraged to embrace Art Deco/1920s-inspired décor, themed uniforms, and host attire.

City Sponsorship Request

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City shall provide funding in an amount not to exceed $150,000 to be used for City of Miami Beach departments for Police off-duty fees, Fire off-duty fees, Parking meter fees, other City service costs associated with the Event, and marketing needs for the event Provided up to $150,000 to be paid directly by the City Administration to the City of Miami Beach for Police off-duty fees, Fire off-duty fees, parking meter fees, and other City services associated with the Event. All remaining cash contributions shall be made on a reimbursement basis following the conclusion of the event, and upon MDPL’s submission, and the City’s acceptance, of the final report referenced in this Agreement. Waiver of all special event permit fees related to the event, including the application fee, permit fee, vehicle beach access passes, in square footage fees, and Lummus Park user fees, in an amount not to exceed $85,000.

Community Benefits

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Event Organizer shall provide a public benefit program to create a positive impact to the City of Miami Beach. The Event's public benefit program shall include the following, wherever permissible and applicable within the Event footprint:

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Free Events: Dozens of free events spanning the weekend, accessible to both city residents and visitors. Themed Lectures: Sessions centered on the theme "Art Deco Land, Air and Sea” Music and Dance: Live music open to the public and dance sessions offered throughout Saturday and Sunday. Kids Club Area: Inflatable slides, bounce houses, and/or other activities, sponsored by MDPL with all proceeds benefiting Feinberg-Fisher K-8 PTA VIP Event including Elected Officials: An exclusive event on Friday night where elected officials receive complimentary passes for themselves and guests, and a live music performance. Complimentary Tents on Ocean Drive: No-charge tents provided to community organizations, Miami Beach Ocean Rescue, and other interested city departments.

FISCAL IMPACT STATEMENT

For the 2026 event, the MDPL sponsorship request from the City remains unchanged from the previous two (2) years , not to exceed $150,000, which includes a waiver of special event fee s. On September 30, 2025, the Mayor and City Commission adopted the FY 2026 budget that included the requested funding for the 2026 Event series in the Resort Tax Fund.

Does this Ordinance require a Business Impact Estimate? (FOR ORDINANCES ONLY)

If applicable, the Business Impact Estimate (BIE) was published on: See BIE at: https://www.miamibeachfl.gov/city-hall/city-clerk/meeting-notices/

FINANCIAL INFORMATION

The $150,000 sponsorship for the 2026 Art Deco Weekend is funded from the Resort Tax Fund 160-0380-000349-25-406-548-00-00-00

CONCLUSION

The Administration recommends adopting the Resolution to authorize the City Manager and City Clerk to execute a sponsorship agreement with the Miami Design Preservation League, Inc., in the amount not to exceed $150,000 for the 2026 Art Deco Weekend event.

Applicable Area

South Beach

Was this Agenda Item initially requested by a lobbyist which, as defined in Code Sec. 2-481, includes a principal engaged in lobbying? No

If so, specify the name of lobbyist(s) and principal(s):

Department

Tourism and Culture

Sponsor(s)

Click or tap here to enter text. Co-sponsor(s)

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Condensed Title

Execute Sponsorship Agreement w/ MDPL for the 2026 Art Deco Weekend.

Previous Action (For City Clerk Use Only)

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